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| Google launches Android One, |
Google launches Android One, smartphones to be priced at around Rs 6,399
Android One will come bundled with local language support for Hindi, which is the first language for over 40% of the Indian population. Indian users will be able to give voice commands, type messages and use almost all major mobile applications in Hindi.
Over 40 per cent of the population in India lists Hindi as its first language. Android One will come bundled with local language support and users will not have to download any external application to access their smartphone in Hindi, a person with knowledge of the development told ET.
"Google has been constantly working on developing more salience around Indic computing, providing regional language support to users for its various products and services," a Google spokesman said in an email. Internet users in India could increase by nearly a fourth if local language content is provided, according to a 2014 report from Internet and Mobile Association of India and IMRB International.
In rural India, 43 per cent said they would adopt the Internet if they had content in ..
Google is working to create more Hindi content online through local partnerships and is expected to launch more products keeping the Indic audience in mind.
"So far different vendors were offering different ingredients of the Indian language meal and users were expected to cook it themselves," said Venkatesh Hariharan, founder of Alchemy Business Solutions, a company which works on Indic computing and technology for development.
"If Google offers a comprehensive experience that ..
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